Advertising Questions and Answers
Why advertise on The Drag Racing List?
Since 1986, The Drag Racing
List has been the place racers go to see how they rank against their
contemporaries around the world. When we went online in early 1996, The
Drag Racing List expanded its coverage to former racers as well.
With over 60,000 racer listings, over 10,000 links to other drag racing
and automotive sites, free photo classifieds, and other great columns and
features, thousands of racers and fans check in every month! Businesses of
all financial sizes can benefit from exposure to the loyal readers of The
Drag Racing List. Up to SIX MILLION TIMES A YEAR, a drag racer or drag
racing fan reads a web page at Draglist.com! Will they see your
How do the rotating banner ads work? Our banner advertising format
is set up to provide your business maximum exposure. One large banner ad
in the standard industry size (468 x 60 pixels) and two smaller banner ads
in the "box" size (120 x 90 pixels) will be seen on the first
page view of each of our 9,000 plus web pages. Choose either banner size
or a combination of the two.
We will rotate your banner ad in the same place on every one of our web
pages. Our banner rotation software keeps track of which banners have been
shown and which banner is next in line. When it's your turn, we will show
your banner to the NEXT visitor, REGARDLESS of which page they choose! You
don't have to worry about where the readers go -- wherever they go, your
ad will be waiting!
What are the banner size and format requirements? Banners in either
size can be static or animated, but they must be in the .GIF or .JPEG
format and are limited to 20 kilobytes in size (10 kilobytes or less is
recommended). We can help reduce the size of your banner ads. You can
change banners at any time -- just send us a new one via email!
What if I don't have a banner? We also can create basic banner
ads for you, using the information on your website or other information
you provide. The price is $50 per banner.
How can I verify the number of readers claimed by Draglist.com?
Draglist.com readership activity is recorded by Statcounter.com and is
Can I lock in a certain price? Draglist.com readership
continues to increase. Rate increases will occur as
more and more racers and fans find us. However, advertisers may lock in
the current ad rates by pre-purchasing as many months as they desire. In
addition, current advertisers whose campaigns expire will be able to
purchase additional advertising at a price equal to the average between
what they paid at the beginning of their campaign and going rate at the
time their campaign expires.
What are my payment options? You can pay for your ad with Visa,
MasterCard, American Express, PayPal, business check, or money order.
A final word about Draglist.com readers. The quality of
Draglist.com readers is impeccable. This is not a site for casual
motorsports fans. The most hard-core drag racers and fans in the world
read Draglist.com religiously. They do not scan it; they do not skim
it. They read it over and over in detail to search for that elusive bit of
data on who or what or where. Your advertisements will be seen
continuously by this desirable group.